BBA+MBA (Family Business Management)

The BBA + MBA in Family Business Management program at Quantum University is a unique, integrated five-year course aimed at fostering entrepreneurial acumen and leadership expertise within the framework of family-owned enterprises. Designed to address the distinct challenges and opportunities in managing and expanding family businesses, this program blends a robust theoretical foundation with extensive practical exposure. Recognized as one of the top universities in India for family business and entrepreneurship, Quantum University ensures students are equipped with the skills and insights to drive sustainable business growth. The curriculum incorporates elements of strategic business management, financial planning, innovation, and succession planning, empowering students to build and transform traditional family businesses into modern, competitive enterprises. In addition to classroom learning, students benefit from mentorship by industry leaders, real-world internships, and exposure to global business practices. The program's focus on conflict resolution, governance, and digital transformation prepares students to manage both interpersonal dynamics and organizational challenges effectively. Quantum University's commitment to excellence ensures that graduates are not only equipped to lead family enterprises but also to foster economic development and innovation in India's dynamic business landscape.

Dual Degree Advantage

Earn both a BBA and MBA degree with a curriculum focused on entrepreneurship, family business governance, succession planning, and financial restructuring.

Practical Industry Exposure

Gain hands-on experience through internships, live projects, and mentorship from successful family business leaders and industry experts.

Tailored Skill Development

Learn conflict resolution, digital transformation, innovation strategies, and sustainability practices to lead in today's competitive business environment.

Diverse Career Pathways

Graduates are prepared for leadership roles in family businesses, business consultancy, entrepreneurial ventures, and related fields, contributing to India's economic growth and business innovation.

Program Overview

The BBA + MBA in Family Business Management at Quantum University integrates core business principles with specialized training tailored for family-owned enterprises. This program emphasizes strategic decision-making, innovation, and sustainability, providing students with a comprehensive understanding of the unique needs of family businesses. Key areas of focus include business governance, global strategies, financial restructuring, and digital innovation, enabling students to modernize and expand their enterprises. With a curriculum designed to align with the Indian entrepreneurial ecosystem, students also learn about cultural heritage preservation, succession strategies, and the adoption of advanced technologies to remain competitive. Through hands-on learning via live projects, industry internships, and case studies, students are equipped to tackle real-world challenges. As one of the best programs for entrepreneurship and family business management in India, this course empowers graduates to balance tradition with transformation, ensuring long-term success and growth.

Program Structure

The Integrated BBA+MBA (Family Business Management) program is uniquely designed for the next generation of entrepreneurs and family business successors. This 5-year dual-degree program blends foundational business knowledge with advanced leadership strategies, tailored specifically to address the opportunities and challenges faced by family-run enterprises in today’s dynamic economy. Quantum University, one of the premier B-Schools in Roorkee, involves completing a comprehensive five-year integrated program designed with both academic rigor and industry relevance. Students need to earn credits from courses that are divided into 9 categories: Discipline Specific Core (DSC), Discipline Specific Elective (DSE), Multidisciplinary Core (MDC), Multidisciplinary Minor (MN)/Open Electives (OE), Ability Enhancement Courses (AEC), Skill Enhancement Courses (SEC), Value Added Course (VAC), Summer Internship (SI), Project (PR). Major courses are meticulously chosen and structured to establish a strong base for students. This dynamic curriculum balances core courses, electives, skill-based learning, and real-world application through internships and projects. Each component is carefully designed to build a strong foundation in family business while also nurturing leadership, analytical thinking, and strategic decision-making capabilities. Students have the opportunity to specialize in high-demand domains of Family Business.

Teaching & Assessment

At Quantum University, the teaching pedagogy is designed to focuses on interactive sessions and hands-on exposure.. The focus is not only on imparting theoretical knowledge but also on empowering students to effectively translate concepts into real-world applications. Throughout the program, students engage in projects and mega projects on family business transformation & Personalized mentorship by family business leaders and industry experts & Exposure to national and international family business case studies. At Quantum University, we recognize the legacy and potential of family-owned businesses. This integrated program empowers students to honour their heritage while leading innovation and growth with a future-ready vision.

The University offers a variety of teaching sessions such as Lectures, Seminars, Guest Speakers, Workshops, Webinars, Conferences, Events, Industrial Visits, and Certified Training Programs etc.

Our new teaching methods are tailored according to the student’s interests, making the teaching learning process more engaging. Quantum uses the latest technology, projects, and practical examples to help you understand and apply what you learn & also PDP sessions (I, II & III) to develop leadership, communication, and decision-making skills

Curriculum

Principles of Management
Business Economics
Business Mathematics and Statistics
Introduction to Financial Accounting
Business Communication I
Communication & Professional Skills-I
United Nations Development Programme
General Proficiency

Marketing Management
Organizational behavior
Business Law for Managers
Communication & Professional Skills-II
Business Communication-II
Environmental Studies
General Proficiency
Disaster Preparedness and Management
Indian Knowledge System
Passion Program I

Production and Operation Management
Introduction to Financial Management
Human Resource Management
Search Engine Optimization
Financial Markets and Institutions
Marketing of Services
Training & Development
International Logistics Management
Hospitality Management
Open Elective-I
Employability Skill I (Numerical Abilities)
Passion Program II
General Proficiency
Summer Internship I

Supply chain Management for Managers
Introduction to Company Law
Financial Services
Web Designing and Development
Consumer Behaviour
Performance Management
Cross-Cultural Business Management
Travel Agency Management
OE-2
Employability Skill- II (Aptitude & Reasoning)
Research Methodology Fundamentals
Community Service
General Proficiency

Business Ethics
Project Management Fundamentals
Risk Management and Insurance
Working Capital Management
Social Media Marketing and Analytics
Mobile & E.Marketing
Digital Marketing
Marketing Communicationa and Advertising
Human Resource Analytics
Human Resource Accounting
Management of MNC
EXIM Documentation & Financing
Travel Agency Management
Hospitality Management
OE-3
General Proficiency
Summer Internship II

Business Policy and Strategy
Baning &Insurance & IFM
Content Marketing
Digital Marketing Laws
Corporate Social Responsibility
Sales and Distribution Management
International Human Resource Management
Compensation Management
Global Financial Markets and Instruments
FOREX Mgt and Currency Derivatives
Tour operations
International Tourism
Entrepreneurship Development
Project

Managerial Communication-I
Information Technology Management
Principles and Practices of Management
Organizational Behaviour
Marketing Management
Statistical Inference for Decision Making
Financial Accounting & Control
Managerial Economics
Human Resource Management
Project I
PDP for Managers I
General Proficiency

Business Analytics and Intelligence
Legal Aspect of Business
Cost and Management Accounting
Decision Modeling and Optimization
Financial Management
Business Research Methods
Operations and Supply Chain Management
Business Environment & Sustainability
Entrepreneurship Development
Project II
PDP for Managers II
General Proficiency

Strategic Analysis
International Business
Training Report and Viva-Voce
Elective - 1
Elective – 2
Elective – 3
Elective - 4
VAP
General Proficiency
FINANCE
Indian Financial System
Banking and Insurance Management
Financial Econometrics
Behavioral Finance
Modern Investment and Portfolio Management
MARKETING
Consumer Behaviour & Relationship Management
Digital Marketing & Analytics
Marketing of Services
Advance Marketing Research
Advertising & Brand Management
HUMAN RESOURCE
Industrial Psychology
Negotiation and Counseling
Organizational Design and Management
Human Resource Information System
Industrial Relations And labour laws
SUPPLY CHAIN AND OPERATIONS
Supply Chain Analytics
Procurement and Vendor Management
Operations Planning and Control
Material Management
Retail Distribution and logistics
Quality Toolkit for Managers
INTERNATIONAL BUSINESS
International Economics and Policy
International Business Environment
EXIM Financing and Documentation
Foreign Exchange Management and Currency Derivatives
International Economics and Policy
Business Analytics
Data Exploration and Visualization
Data Analysis with R
Statistical and Computational Data Analysis
Block Chain Technology: A management perspective
Foundation of AI,Data Science and Data Analytics
Agri-Business
Agriculture Marketing Management
Food Retail Management
Management of Agribusiness Cooperatives
International Trade and Sustainability Governance
Contract Farming

Project Planning & Control
Business Ethics and Corporate Governance
Elective I
Elective II
Elective III
Elective IV
FINANCE
Corporate Tax Planning
Corporate Restructuring
Financial Analytics
International Financial Management
Fintech and Sustainable Finance
MARKETING
Retail Management
International Marketing
Strategic Marketing
Sales Force Management
B2B Marketing
HUMAN RESOURCE
International Human Resource Management
HR Analytics
Performance & Reward Management
HRD
SUPPLY CHAIN AND OPERATIONS
Strategic Supply Chain Management
ERP Solutions to Supply Chain Management
International Logistics Management
Maritime and Airport Management
Regulatory Compliances in Supply Chain Management
Warehouse and Distribution Management
INTERNATIONAL BUSINESS
International Human Resource Management
International marketing
International Financial Management
International logistics management
Legal Framework For International Business
BUSINESS ANALYTICS
Machine Learning and application
Data Analysis using Python
Managing Cyber Security Risks
Predictive Analytics using Big Data
Agri-Business Management
Seed production technology & management
E-Commerce and Agri business
Farm business management
Agriculture risk management
Agri-supply chain management

Program Outcomes

Program Educational Objectives (PEO's)

PEO1

Student will exhibit understanding of broad business concepts and principles.

PEO2

Students will exhibit critical thinking skills to address diverse business challenges and opportunities.

PEO3

Model business professionalism and demonstrate effective written and oral communication skills.

Program Specific Outcomes (PSO's)

PSO1

Understand the dynamic and complex working environment of Business.

PSO2

Determine the various PEST (Political, Economic, and Social Technological) factors influence on changes of business environment.

PSO3

Analyze the various aspect of business research in the area of marketing, human resource and finance

Program Outcomes (PO's)

PO-01

Management Knowledge:The students can apply knowledge of management theories and practices to solve business problems.

PO-02

Analytical Thinking:The students will be able to Foster Analytical and critical thinking abilities for data -based decision making.ThinkingAnalytical ThinkingThe students will be able to Foster Analytical and critical thinking abilities for data -based decision making.

PO-03

E. Business Solutions:The students can be abreast with the e-business solutions in the current environment led by technology disruptions.

PO-04

Value based Leadership: The students will be able to develop ethical and value-based leadership ability.

PO-05

Environmental Analysis:The students will be able to understand, analyze and communicate regional, national, global economic, legal and ethical aspects of business.

PO-06

Organisational Goal: The students are able to lead themselves and others in the achievement of organizational goals, contributing effectively to a team environment

PO-07

Conceptualize Written Statement: Students are able to conceptualize a complex issue into a coherent written statement and oral presentation.

PO-08

Innovation Development: demonstrate the fundamentals of creating and managing innovation, new business development, and high-growth potential entities.

PO-09

Diversified Multidisciplinary Approach: Students can function effectively as an individual, and as a member or leader in diverse teams, and in multidisciplinary settings.

PO-10

Ethical Values & Corporate Governance: Develop Ethical Practices and Imbibe Values for better Corporate Governance.

Minor Degree Programs

At Quantum University, students have the freedom to expand their academic horizons beyond their core area of study. Through minor programs, they can choose courses from related or entirely different disciplines, encouraging interdisciplinary learning and personal growth. This flexible approach empowers students to design a well-rounded education, explore new interests, and develop diverse skill sets that prepare them for dynamic career opportunities.

Some of the MINOR Degrees being offered are:

Entrepreneurship & Startups
Foreign languages (French)
Media Management
Financial Literacy
Robotics & Automation
Microsoft Office
Culinary Arts
Data Analytics
Web Designing

Explore More

Experiential Learning

Quantum University's 5-year BBA + MBA Integrated Program offers a unique blend of technical and managerial education, providing students with the skills needed to excel in both engineering and business domains. This integrated program is designed to develop a new generation of technocrats who are not only experts in their technical fields but also adept in leadership, strategic thinking, and decision-making. With specialized tracks in fields like Artificial Intelligence, Data Analytics, Cloud Computing, and Sustainable Development, paired with business specializations such as Marketing, Finance, Operations, and Entrepreneurship, students gain a comprehensive education that aligns with their career aspirations and industry needs.

Multidisciplinary Projects

The BBA + MBA program emphasizes cross-functional projects where students integrate technical and managerial concepts to solve complex, real-world problems. These projects, often based on industry challenges, help students explore innovative solutions in fields like AI-driven business strategies, IoT-based supply chain management, and sustainable energy solutions. Collaborative projects allow students to develop both technical proficiency and strategic thinking skills, preparing them for leadership roles in the tech-driven business world.

Business & Technical Competitions

Students in the program participate in a wide range of competitions, including hackathons, business plan contests, case study challenges, and innovation marathons. These events encourage creativity, teamwork, and entrepreneurial thinking. The university's entrepreneurship cell, E-Cell Quantum, organizes exclusive pitch competitions and tech-innovation showcases, allowing students to present their groundbreaking ideas to industry leaders and potential investors.

Internships & Corporate Training

Quantum University has collaborations with over 150 industry partners, providing students with integrated internship opportunities across both technical and managerial domains. Students gain hands-on experience in areas like project management, digital marketing, financial analytics, and smart technology solutions. These internships bridge the gap between classroom learning and industry practices, enabling students to acquire critical technical and soft skills while building strong professional networks.

Leadership Workshops & Seminars

Leadership and innovation workshops form a cornerstone of the BBA + MBA program. Conducted by industry leaders and domain experts, these sessions focus on key areas such as emerging technologies, financial planning, organizational behavior, and sustainable business practices. By participating in these workshops, students develop a well-rounded understanding of the challenges and opportunities in the modern business and technology landscape, equipping them with the skills needed to lead teams and organizations.

Capstone Projects & Live Case Studies

In the final stages of the program, students undertake capstone projects and live case studies that combine technical innovation with business strategy. Working closely with industry mentors, students tackle challenges such as optimizing manufacturing processes, designing tech-driven marketing campaigns, or developing financial models for startups. These projects enable students to showcase their ability to integrate technology and management principles to deliver impactful solutions.

Outstanding Career Outcomes

Our graduates are in high demand across top engineering companies and innovative startups

LPAHIGHEST PACKAGE OFFERED
NUMBER OF COMPANIES VISITED
NUMBER OF STUDENTS PLACED
LPAAVERAGE PACKAGE OFFERED

Career Tracks

Entrepreneur

Managing and scaling family-run enterprises.

Business Consultant

Advising on growth strategies and organizational planning.

Operations Head

Supervising production, marketing, and finances in family businesses.

Finance Manager

Budgeting and resource allocation for long-term sustainability.

Entrepreneurship

Comprehensive Skill Development: At Quantum University, the teaching methodology includes extensive Skill Development Courses (SKCs) designed to equip students with the necessary skills to start their own ventures.

Entrepreneurial and Leadership Opportunities: Quantum University is providing ample opportunities to students to start their own ventures. More than 100 Start-ups are in progress.

Networking and Career Success: Quantum University fosters strong industry connections and real-world exposure, enabling students to build professional networks and unlock rewarding career opportunities.

Higher Studies

Master’s Programs: Quantum University offers a range of industry-relevant master's programs designed to deepen academic knowledge, enhance professional skills, and prepare students for leadership roles in their chosen fields.

Ph.D. Opportunities: Quantum University offers rigorous Ph.D. programs that foster advanced research, innovation, and academic excellence. With expert mentorship, interdisciplinary collaboration, and access to cutting-edge resources, scholars are empowered to contribute meaningful insights to their fields.

Networking and Career Success: Students benefit from a strong ecosystem of industry partnerships, alumni networks, and career development support. Regular workshops, internships, expert talks, and placement drives help students build valuable connections and achieve long-term career success.

Mentors Who Shape Futures

Dr. Nirmesh Sharma

Associate Professor

Profile

Dr. Mehak

Associate Professor

Profile

Dr. Afsa Parveen

Assistant Professor

Profile

Dr. Sana Zaidi

Assistant Professor

Profile

Dr. Pooja Kohli

Assistant Professor

Profile

Dr. Mousmi Goel

Associate Professor

Profile

Dr. Pushpender Singh

Associate Professor

Profile

Dr. Manish Srivastava

Professor

Profile

Dr. Ankur Sharma

Associate Professor

Profile

Dr. Ritu Bharti

Assistant Professor

Profile

Labs

Business Lab

Accounting Lab

Marketing Lab

Communication Lab

Entrepreneurship and Business Simulation Lab

Digital Marketing Lab

Business Intelligence and Analytics Lab

Statistics and Quantitative Techniques Lab

Explore More

Research Highlights

Quantum University fully supports and encourages interdisciplinary research initiatives across different areas of study.

+Paper Publications
+Patents
+Startup Grants

Industry -Academic Collaborations

Quantum University has partnerships with over 150 industry leaders, providing students with valuable practical experience and exposure to current industry trends. Companies offer internships, real-world projects, and job opportunities to over 900 students annually at the best packages.