BBA (Tourism)

The BBA in Tourism Management program at Quantum University, recognized as one of the top universities for tourism and hospitality education in India, is designed to equip students with the skills, knowledge, and insights required to excel in the global tourism industry. Tourism has become a significant driver of economic growth, creating vast opportunities in areas such as travel operations, event management, hospitality services, and destination planning. This program is tailored to meet the demands of this dynamic industry, offering a perfect blend of academic rigor and practical training to prepare students for leadership roles in tourism businesses and organizations.

The curriculum covers diverse aspects of the tourism sector, including tourism marketing, travel and tour operations, event planning, sustainable tourism, and cultural studies, ensuring students gain a holistic understanding of the industry. Students are also introduced to global tourism trends, innovative business strategies, and customer experience management, enabling them to meet the evolving needs of the market. With field trips, live projects, internships, and real-world exposure, students develop hands-on expertise in tourism management practices, making them industry-ready professionals.

This program emphasizes sustainability and innovation, helping students understand the importance of responsible tourism and how to incorporate eco-friendly practices into tourism operations. Graduates from this program are prepared to take on roles such as tour managers, travel consultants, destination planners, event coordinators, and hospitality managers. By fostering critical thinking, problem-solving, and cultural awareness, Quantum University ensures that students are equipped to make a meaningful impact in the tourism and hospitality sector in India and internationally.

Specialized Curriculum

Comprehensive study of tourism marketing, travel operations, sustainable tourism, event planning, and cultural studies, providing students with a broad understanding of the tourism industry.

Experiential Learning

Opportunities for field trips, live projects, internships, and practical exposure to tourism management practices, enhancing students' hands-on experience.

Focus on Emerging Trends

Covers key areas like eco-tourism, digital marketing for tourism, hospitality technology integration, and destination branding, ensuring alignment with modern industry trends.

Career Opportunities

Graduates can pursue careers as tour managers, travel consultants, destination planners, event coordinators, hospitality managers, and tourism entrepreneurs in India's thriving tourism sector and globally.

Program Overview

The BBA in Tourism Management program at Quantum University is designed to prepare students for the challenges and opportunities of the dynamic tourism and hospitality industry. The curriculum emphasizes customer service excellence, business innovation, and sustainable tourism practices, equipping students with the tools to manage and grow successful tourism ventures.

Students gain practical skills through real-world exposure, including field visits, industry internships, and collaborative projects, where they analyze and solve challenges in tourism operations and destination management. With a focus on sustainability, global trends, and technological integration, the program ensures that graduates are prepared to deliver exceptional experiences to travelers while contributing to the growth of the tourism sector.

Recognized as one of the best universities in India for tourism management, Quantum University ensures that students are ready to succeed in traditional tourism roles and emerging fields like eco-tourism and digital travel marketing, making them invaluable contributors to the global tourism industry.

Program Structure

Quantum University’s Bachelor of Business Administration (BBA) in Tourism Management is a 3-year full-time undergraduate program designed to build future leaders in the tourism and hospitality industry. Aligned with NEP 2020 and NCrF guidelines and structured under the Choice-Based Credit System (CBCS), the program combines core business fundamentals with specialized knowledge in travel, tourism, and hospitality management. Students study foundational subjects such as management principles, business economics, financial accounting, and business communication alongside tourism-specific courses. Credits are earned across nine categories: Discipline Specific Core (DSC), Discipline Specific Elective (DSE), Multidisciplinary Core (MDC), Multidisciplinary Minor/Open Electives (MN/OE), Ability Enhancement Courses (AEC), Skill Enhancement Courses (SEC), Value Added Courses (VAC), Summer Internship (SI), and Project (PR). The curriculum includes key areas like travel agency management, tour operations, tourism marketing, cultural and heritage tourism, hospitality operations, sustainable tourism, and global travel trends. The program emphasizes experiential learning through field visits, travel simulations, industry interactions, and real-time tourism projects. Each semester includes practical assignments, followed by a mandatory summer internship after the third semester and a comprehensive research project in the final year. This program equips students with the managerial, operational, and customer service skills needed to excel in travel agencies, tour companies, airlines, hotels, and tourism boards.

Teaching & Assessment

The BBA in Tourism Management at Quantum University employs a pedagogy tailored to industry standards, focusing on practical skills in tourism management. The teaching approach integrates interactive and experiential learning, enabling students to apply theoretical concepts to real-world tourism scenarios. Innovative teaching methods include virtual reality tours to simulate travel experiences, live workshops with tourism operators, and field trips to historical sites and travel agencies to understand operational dynamics. The curriculum also features guest lectures from tourism experts, hands-on training in travel itinerary planning, and role-playing exercises for customer service in diverse cultural settings. Teaching methods are regularly updated to reflect evolving tourism trends and student interests, utilizing advanced technology and project-based learning to bridge theory and practice.

Assessment is comprehensive and tourism-specific, including virtual tour design projects, peer-reviewed travel itinerary evaluations, and real-time customer service role-play assessments. Additional assessments comprise quizzes on tourism regulations, group presentations on sustainable tourism strategies, and a final semester project evaluating a mock tourism campaign, fostering critical thinking, analytical skills, and practical proficiency for successful careers in tourism management.

Curriculum

Principles of Management
Business Economics
Business Mathematics and Statistics
Introduction to Financial Accounting
Business Communication I
Communication & Professional Skills-I
United Nations Development Programme
General Proficiency

Marketing Management
Organizational behavior
Business Law for Managers
Communication & Professional Skills-II
Business Communication-II
Environmental Studies
General Proficiency
Disaster Preparedness and Management
Indian Knowledge System
Passion Program I

Production and Operation Management
Introduction to Financial Management
Human Resource Management
Search Engine Optimization
Hospitality Management
Open Elective-I
Employability Skill I (Numerical Abilities)
Passion Program II
General Proficiency
Summer Internship I

Supply chain Management for Managers
Introduction to Company Law
Travel Agency Management
OE-2
Employability Skill- II (Aptitude & Reasoning)
Research Methodology Fundamentals
Community Service
General Proficiency

Business Ethics
Project Management Fundamentals
Travel Agency Management
Hospitality Management
OE-3
General Proficiency
Summer Internship II

Business Policy and Strategy
Entrepreneurship Development
Tour operations
International Tourism
Project

Program Outcomes

Program Educational Objectives (PEO's)

PEO1

Student will exhibit the knowledge gained on concepts and phenomena of travel industry.

PEO2

To Develop professional skills and competencies to face contemporary challenges in Tourism Sector.

PEO3

Demonstrate logical and critical thinking techniques for decision making.

Program Specific Outcomes (PSO's)

PSO1

Understand the dynamic and complex working environment of Tourism Management.

PSO2

Determine the various PEST (Political, Economic, and Socio-Technological) factors influencing toursim sector.

PSO3

To research and analyze theories and practices of management for identification of opportunities and problems, leverage diversity and adapt to the changing environment.

Program Outcomes (PO's)

PO1

The students can apply knowledge of management theories and practices to solve business problems.

PO2

The students will be able to Foster Analytical and critical thinking abilities for data -based decision making.

PO3

The students can be abreast with the e-business solutions in the current environment led by technology disruptions.

PO4

The students will be able to develop ethical and value-based leadership ability.

PO5

The students will be able to understand, analyze and communicate regional, national, global economic, legal and ethical aspects of business.

PO6

The students are able to lead themselves and others in the achievement of organizational goals, contributing effectively to a team environment

PO7

Students are able to conceptualize a complex issue into a coherent written statement and oral presentation.

PO8

Students can demonstrate the fundamentals of creating and managing innovation, new business development, and high-growth potential entities.

PO9

Students can function effectively as an individual, and as a member or leader in diverse teams, and in multidisciplinary settings.

PO10

Develop Ethical Practices and Imbibe Values for better Corporate Governance.

Minor Degree Programs

At Quantum University, students have the freedom to expand their academic horizons beyond their core area of study. Through minor programs, they can choose courses from related or entirely different disciplines, encouraging interdisciplinary learning and personal growth. This flexible approach empowers students to design a well-rounded education, explore new interests, and develop diverse skill sets that prepare them for dynamic career opportunities.

Some of the MINOR Degrees being offered are:

Entrepreneurship & Startups
Foreign languages (French)
Media Management
Financial Literacy
Robotics & Automation
Microsoft Office
Culinary Arts
Data Analytics
Web Designing

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Experiential Learning

Quantum University's BBA programs provides integrated learning experiences through a variety of methods including Case-Studies, Business Plan, Team Building Exercises, Workshops & much more. The University's approach enhances their Leading, decision making skills, creativity, and readiness for professional challenges in the corporate world.

Case-Studies

The university emphasizes much on Case-based teaching pedagogy which is vital for management students as it bridges theoretical concepts with real-world applications. By analyzing actual business scenarios, students enhance their problem-solving and critical thinking skills. This approach fosters active engagement and collaboration, allowing students to discuss diverse perspectives and develop robust decision-making abilities. Furthermore, it exposes them to the complexities of business environments, preparing them for challenges they will face in their careers. Through case studies, students learn to identify, analyze, and propose solutions, making them more adaptable and effective leaders. Ultimately, this experiential learning enriches their education and equips them for successful management roles.

Business Plan Presentations

Business plan presentation activities are crucial for management students as they bridge theoretical knowledge with practical application. This exercise hones critical skills such as strategic thinking, communication, and teamwork, which are vital in the business world. It encourages students to comprehensively analyze market trends, financial projections, and operational strategies, fostering a holistic understanding of business dynamics. Moreover, presenting their ideas cultivates confidence and enhances public speaking skills, essential for future leadership roles. Feedback from peers and instructors during these presentations further refines their analytical abilities and prepares them to navigate real-world business challenges effectively, making it an invaluable educational experience.

Workshops

The School of Business at Quantum University always ensures regular conduction of Technical and managerial workshops which play a crucial role in the education of management students. These workshops enhance practical skills, bridging the gap between theory and real-world application. Students gain insights from industry experts, fostering critical thinking and problem-solving abilities. Additionally, they provide networking opportunities that can lead to internships and job placements. By participating in these workshops, students develop a well-rounded skill set that prepares them for successful careers in management.

Domain Based Activities

The department always ensures mapping of every course with one exposure based activity like for finance 'Bull and Bear Activity' for marketing 'AD-MAD' for HRM 'Goal Mapping' etc are conducted on regular basis. These activities help the students in understanding the topics at a more deeper level and gain better insights giving them a hands on experience of working with real life problems and coming up with solutions for the same.

Internships & Trainings

The University has collaborations with more than 150 industry leaders that provide students with valuable practical experience and exposure to current industry trends. Internships provide hands-on experience, fostering essential skills, networking opportunities, and industry insights that enhance employability. Meanwhile, dissertations encourage in-depth research and critical thinking, allowing students to explore real-world issues and contribute to academic discourse. Together, these experiences equip management graduates with the tools needed to excel in a competitive job market and drive organizational success.

Outstanding Career Outcomes

Our graduates are in high demand across top engineering companies and innovative startups

LPAHIGHEST PACKAGE OFFERED
NUMBER OF COMPANIES VISITED
NUMBER OF STUDENTS PLACED
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Career Tracks

Travel Consultant

Planning travel itineraries and vacation packages.

Tour Operator

Designing and managing tour packages for clients.

Event Coordinator

Organizing events and conferences for tourism promotion.

Hospitality Manager

Managing guest experiences and partnerships.

Entrepreneurship

Comprehensive Skill Development: At Quantum University, the teaching methodology includes extensive Skill Development Courses (SKCs) designed to equip students with the necessary skills to start their own ventures.

Entrepreneurial and Leadership Opportunities: Quantum University is providing ample opportunities to students to start their own ventures. More than 100 Start-ups are in progress.

Networking and Career Success: Quantum University fosters strong industry connections and real-world exposure, enabling students to build professional networks and unlock rewarding career opportunities.

Higher Studies

Master’s Programs: Quantum University offers a range of industry-relevant master's programs designed to deepen academic knowledge, enhance professional skills, and prepare students for leadership roles in their chosen fields.

Ph.D. Opportunities: Quantum University offers rigorous Ph.D. programs that foster advanced research, innovation, and academic excellence. With expert mentorship, interdisciplinary collaboration, and access to cutting-edge resources, scholars are empowered to contribute meaningful insights to their fields.

Networking and Career Success: Students benefit from a strong ecosystem of industry partnerships, alumni networks, and career development support. Regular workshops, internships, expert talks, and placement drives help students build valuable connections and achieve long-term career success.

Mentors Who Shape Futures

Dr. Nirmesh Sharma

Associate Professor

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Dr. Mehak

Associate Professor

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Dr. Afsa Parveen

Assistant Professor

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Dr. Sana Zaidi

Assistant Professor

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Dr. Pooja Kohli

Assistant Professor

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Dr. Mousmi Goel

Associate Professor

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Dr. Pushpender Singh

Associate Professor

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Dr. Manish Srivastava

Professor

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Dr. Ankur Sharma

Associate Professor

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Dr. Ritu Bharti

Assistant Professor

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Research Highlights

Quantum University fully supports and encourages interdisciplinary research initiatives across different areas of study.

+Paper Publications
+Patents
+Startup Grants

Industry -Academic Collaborations

Quantum University has partnerships with over 150 industry leaders, providing students with valuable practical experience and exposure to current industry trends. Companies offer internships, real-world projects, and job opportunities to over 900 students annually at the best packages.